Corporate Philosophy


We are a global healthcare company that promotes wellness and healthy living worldwide.

NPUSA promotes worldwide wellness through superior nutrition and healthy lifestyle choices.

For more than a decade we have developed and marketed science-based nutritional supplements. Thousands of families now enjoy healthier lives and improved lifestyles with NPUSA.

NPUSA products are distributed exclusively through our network of loyal Affiliates who promote healthy living through personal example and enthusiastic endorsement of the NPUSA products and lifestyle philosophy.

Our Mission

Since establishment of the company in 1999, Naturally Plus has conducted business under the corporate mission of enhancing the wellness of the global community through three integral aspects:

Product Integrity

We deliver what we promise; we help members improve their health by sharing specially designed one-and-only formulas so amazing that the products virtually sell themselves.

Opportunity Integrity

We help members gain financial freedom by generating and distributing personal wealth using a fair and rewarding business model.

Cultural Integrity

We bring people of different talents together and show them that, by walking arm-in-arm towards a mutual goal, anything is possible. At Naturally Plus, members succeed by helping others to succeed.

Led by a strong management team of professionals with global exposure, Naturally Plus has evolved into one of the most trusted names in the health and wellness industry. We are ranked among the top multi-level marketing companies in Japan.

This Is Our Naturally Plus Story
NPUSA Infomercial 2023 Video (1:51)