Maintaining youth and beauty has been a form of art that’s been practiced since ancient times. Women from many cultures have been successful in shaping and advancing beauty techniques. Among them were Queen Cleopatra, the famous ruler of Egypt, and Imperial Consort Guifei Yang, regarded as one of the Four Beauties of ancient China. Both women are regarded as pioneers of beauty for their various progressive methods and techniques.
Although Cleopatra and Guifei Yang lived and flourished in completely different time periods and regions that separated them by nearly 700 years, they both incorporated the art of fermenting certain ingredients into their beauty routines. Cleopatra, for example, not only drank apple cider vinegar for strength and energy, but also used it as a face rinse and toner to always have supple skin. She was also famous for her ritual of bathing in milk and honey, which softened the skin and naturally exfoliated her body. Similarly, Guifei Yang used a mixture of water, almond oil and honey as a face wash, along with vinegar mixtures to maintain a soft and vibrant complexion.
The human use (and consumption) of fermented foods and ingredients have been around for thousands of years, with evidence of the first fermented beverage found in Neolithic China around 7,000 BC. Today, people have nearly perfected fermentation technology by infusing flavors and mixing unique ingredients that all have had incredible effects on the human body. With scientific advancements, people are able to discover and understand the various benefits of fermentation technology… including the extraordinary method of using it to increase the nutritional value of food.
Most recently, our global society has gained an interest in living healthier lives, and this trend gave rise to fermented foods once again. Scientific researchers around the world actively employ the secrets of fermentation to develop new applications. Although fermentation is considered an old technology, Naturally Plus harnesses its power to unravel its greatest potential in making advancements for the pursuit of beauty.
LIFTANT gives skin firmness, elasticity, and radiance, all while taking beauty to new heights. Just like how stressed threads begin to loosen and sag, our skin starts to lose firmness and elasticity as we age. LIFTANT Firming Serum is Naturally Plus’ new special skincare product that targets the troubling signs of aging. Luxuriously formulated to nourish your skin, LIFTANT restores the confident sensation of a taut, contoured visage.
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